Conversations at the Intersection of PR, Traditional & New Media

Xavier Prabhu, Founder & CEO, PRHUB IMC

Masterstroke Interview: Xavier Prabhu, Founder & CEO, PRHUB

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This time in our Masterstroke Interviews, we bring to a veteran of the Indian PR business and someone who is very known and accepted as an authority on PR in India. Vikypedia.in had an opportunity to have a discussion with Xavier Prabhu, Founder & CEO PRHUB IMC Pvt. Ltd., excerpts of the interview given below,… Read More ›

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Interviews »

Masterstroke Interview: Xavier Prabhu, Founder & CEO, PRHUB

(0) Xavier Prabhu, Founder & CEO, PRHUB IMC

This time in our Masterstroke Interviews, we bring to a veteran of the Indian PR business and someone who is very known and accepted as an authority on PR in India. Vikypedia.in had an opportunity to have a discussion with Xavier Prabhu, Founder & CEO PRHUB IMC Pvt. Ltd., excerpts of the interview given below,… Read More ›

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PR News »

Adfactors PR Adjudged Indian Consultancy of the Year at SABRE Awards 2014

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India’s largest public relations agency continues to go from strength to strength, despite a certain measure of malaise in the market. Now worth $17.2m, Adfactors grew 18 percent last year, meaning that it has averaged a remarkable growth rate of 32 percent over the past decade, resulting in a firm that now employs 275 PR… Read More ›

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Opinions »

Convergence of PR and SoLoMo (Social, Mobile and Local)

(0) SoLoMo PR

The world of Public Relations is ever evolving and requires professionals to keep a tab on technological innovations that can ease their work or impact the way we communicate to the stakeholders across the strata. As we know, increasing number of people are consuming information on their smart phones thanks to the increased penetration and… Read More ›

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PR Casestudies »

Urban Aspirers – A Tata Housing PR Campaign

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Agency:              Rediffusion/Edelman Client:                  Tata Housing Limited Summary: Tata Housing, Indian’s fastest growing real estate company with a social conscience derived a campaign based on an observation made by the group.  Urban Aspirers are characterized by their urbaneness, higher income levels (annual USD 7400-18500), a higher spending power and willingness to spend compared to… Read More ›

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Media News »

Huffington Post partners Times Group to launch India edition

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US news and opinion website Huffington Post has signed a deal with the Times Group to launch an Indian edition of the website, the two companies said in a statement on Thursday. The website is set for launch later this year. The English-language website will bring together Huffington Post’s news and blogging platform and the… Read More ›

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Social Media »

#PR4PR Twitter Chat – Infographic

(0) Infographic #PR4PR

Hello Friends, Here is an Infogrpahic of our last twitter chat #PR4PR, request you all to share your feedback on the overall experience of the chat

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Events »

Map to Effective Communication, a workshop by PRPOI

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PRPOI | Workshop 7 | Map to Effective Communication | 8 August 2014 ; 3:00 p.m | Cha Bar, Oxford, Churchgate , Mumbai Most people say that most important activity for a PR person is talking. But is it actually talking or communicating? We have spent most of our life learning and mastering the art… Read More ›

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Marketing »

Determine your marketing and communication strategy

(0) Future of B2B Communications

In an early age of convergence, everything has changed for business brands and entities. The data transformation of information over the internet is more than any medium of communication. It is the most important medium to create hype for good or bad. The (Web2.0) two way communications has changed the strategy that evolves in between… Read More ›

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Management »

40 Rules of Success

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Came across a very good book on 40 Rules for Internet Business Success authored by Matthew Paulson, available on Amazon. Rules that are relevant and most of them applicable to all of us. Suggest select few most relevant rules for you, take a print and pin it on your work stations so that you read… Read More ›

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Books Reviews »

Book Review – Predictable Results in Unpredictable Times

(0) Predictable-Results-in-Unpredictable-Times

This book is an eye opener for everyone in the leadership positions, things that are assumed to the right way of leading the teams has been challenged and framework is being given to build strong team which performs consistently and delivers predictable results even in unpredictable times. All the Marketing Heads, PR leaders, Sales Heads… Read More ›

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Disclaimer

Disclaimer: The thoughts expressed by me in this blog are my personal views and do not represent the views of my employer or the organizations I have been associated with. I believe in the principle of sharing information. Feel free to link to any of the posts in this blog.
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