Google is shutting down the last remnants of Google Buzz to focus on Google+, the company announced on Friday.
“In a few weeks we’ll shut down Google Buzz and the Buzz API, and focus instead on Google+,” Bradley Horowitz, Google’s vice president of product, wrote on The Official Google Blog. “While people obviously won’t be able to create new posts after that, they will be able to view their existing content on their Google Profile, and download it using Google Takeout.”
In addition, Google is shuttering Code Search on Jan. 15 and other social media offerings, including the Twitter-like Jaiku — which will also be discontinued on that date — and iGoogle’s social features. As previously announced, Google Labs will also shut down.
Launched in February 2010, Google Buzz was initially seen as a threat to Twitter and Facebook, but never lived up to its promise, becoming one of the biggest flops of the year. It is likely that Buzz will be viewed as a forerunner to Google+, which had a stronger start, hitting 40 million users in its first three months, according to Google CEO Larry Page.
Source: http://mashable.com/2011/10/14/rip-google-buzz/?WT.mc_id=en_my_stories&utm_campaign=My%2BStories&utm_medium=email&utm_source=newsletter
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About Vikram Kharvi
With over 13 years of experience in the communications filed, Vikram Kharvi’s successful career is characterized by his passionate interest in technology, media, and emerging forms of communication. He is currently exploring the intersection of paid and earned media as the Head of Marketing Communications function at Tata Housing Development Company Limited, a TATA Group Company, headquartered in Mumbai. His role is to help the company integrate PR and digital media in it's global marketing, corporate and business efforts.
Prior to joining Tata Housing, Vikram has held senior positions at Adfactors PR, Sampark PR, The Resort and Indian Express Group. He also had his share of entrepreneurial experience of publishing and editing a maritime weekly magazine – Shipping Today for over 7 years.
Vikram enjoys wide industry recognition as an expert on the intersection of emerging media technologies and public relations. He has managed corporate, crisis and product PR and has actively interacted with almost every type of media. Vikram has worked for array of industries and business sectors such as Technology, Education, Real Estate & Infrastructure, Shipping & Logistics, Finance, Media & Marketing etc. He has counselled at the highest levels as well as sorted things out at street level for top brands including Aptech, 3i Infotech, Rolta India, ICICI Prudential Life Insurance, ICICI Lombard General Insurance, Bharati Shipyard, Mumbai SEZ, Ybrant Digital and many more.
Vikram writes extensively on marketing, branding, marketing communications, social media and PR. He also explores these topics on his personal blog Vikypedia.in, his various online presence and by contributing to various other news portals & print media. Vikram has been blogging since 2004 and most notably has founded Indian PR Forum, India’s largest online forum of PR professionals. He is passionate about sharing his knowledge on PR and Social media through lectures at various communications institutes across India and by also speaking at various industry forums, events & seminars.
Vikram holds a Master’s & Bachelor’s degrees in Journalism and Mass Communications. His interests include his family, photography, travelling, of course, blogging.
Vikram can be reached via email at pr .vikram@gmail.com or on social hubs like About.me, Twitter, Facebook and LinkedIn.
