Came across a very good book on 40 Rules for Internet Business Success authored by Matthew Paulson, available on Amazon. Rules that are relevant and most of them applicable to all of us. Suggest select few most relevant rules for you, take a print and pin it on your work stations so that you read it before you start your work. Something like Business Gayatri Mantra.
Rule 1: Know Your Why
Rule 2: Excuses are the Fuel of Failure
Rule 3: Relationships Trump Knowledge
Rule 4: Become a Voracious Consumer of Content
Rule 5: Don’t Leave Your Family Behind
Rule 6: Head in One Direction at a Time
Rule 7: Follow The Supermarket Rule
Rule 8: Be the Person Everyone Wants to Work For
Rule 9: Don’t Quit Your Day Job (Too Early)
Rule 10: Prepare for Failure. Plan for Success.
Rule 11: Market Selection is a Make or Break Decision
Rule 12: Don’t Be a Franchisee of Someone Else’s Business Model
Rule 13: Have a Business Model, Not a Business Plan.
Rule 14: Let Your Customers Develop Your Product
Rule 15: Be Unique.
Rule 16: Start With a Minimum Viable Business
Rule 17: Don’t Give Up Equity (Early On)
Rule 18: You Don’t Need the Perfect Domain Name
Rule 19: Don’t Leave Your Pricing to Chance
Rule 20: Make Your Launch a Can’t Miss Event
Rule 21: Get Your Finances Right from the Beginning
Rule 22: Busyness isn’t Productivity
Rule 23: Don’t Be an Employee In Your Business
Rule 24: Not Everyone Needs to Be Your Customer
Rule 25: Read Before You Sign.
Rule 26: Measure Your Company’s Vital Signs
Rule 27: Befriend Your Customers
Rule 28: Be Skeptical. Be Aware.
Rule 29. Shore up Your Business’s Weakest Links
Rule 30: Fail, Quit and Regroup.
Rule 31: If you built it, they won’t come.
Rule 32: Do Results-Driven Advertising.
Rule 33: Go Where the People Are
Rule 34: Don’t Rely on Social Media, SEO or the Tech Press to Market Your Business
Rule 35: Own Your Customer List
Rule 36: Show Credibility with Social Proof
Rule 37: Always Be Testing
Rule 38: Use the Three Keys of Revenue Growth
Rule 39: Turn Over Stones
Rule 40: You’re Never Finished
