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Twitter’s “Trending” offers businesses with real-time client sentiment insight

Launched back in 2013, the “Trending” feature of Twitter is businesses to use it as a powerful digital marketing tool. The algorithm that the...

How does digital marketing become a necessity for fitness brands?

Everywhere in the digital marketing world, a newfangled niche is sweeping in to gain a booming ground to play! The list of businesses incorporating...

Radio in Challenge to Find Its Way in This Trending Digital Age

The radio industry seems to be facing challenge to survive in this rapid era of digital revolution. Holding onto listeners along with advertisers has...

Personalization through Augmented Reality emerges as digital marketing inventory!

It was the summer of 2016, when a new smartphone game hit the markets paying tribute to the loyal Pokémon fans – within a...

How digital marketing can influence hospitality marketing in 2018!

With the advent of internet and social media, the current marketing scenario has changed a lot. Digital marketing is continuously unfolding itself into the...

VLCC Social Mandate Shows Able Minded Marketing Communications

Recently, Media Moment Insights has snared the creative and social media mandate for VLCC group. As per the rules of the directive, the main...

Swiggy uses digital payments for its delivery troupe as digital marketing way!

The online food ordering come delivering company, Swiggy announced about its decision to implement privately-run ICICI Bank’s transaction gateway as its delivery teams’ digital...

How can digital marketing strategies revive your lost business?

Are you not satisfied with your business lately? Or, has it not been generating the required amount of profit it used to? Well, one...

Instagram’s GIFs hit Snapchat’s digital marketing brand game directly!

Instagram recently announced to its users that they can now add GIF stickers to photos and videos with amazing cool effects. The GIFs make...

Brad Parscale to handle Trump’s 2020 re-election campaign via Digital Marketing

February, 2018: President Trump has geared up for a powerful fight back for the 2020 presidential election by appointing the guru of digital marketing...

5 killer digital marketing trends on Instagram in 2018

There is a new ruler in the hood of social media – and that is Instagram! It's powerful and a fun tool allowing you to...

Upcoming super bowl 2018 reveals the importance of Digital Marketing

New trends in digital marketing have arisen as the date for Super Bowl 2018 nears by. Top American brands are betting equally on the...
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Adfactors PR, upGrad team up for training 300 PR professionals in Digital mktg, comms

Phase 1 of 9-month Post-graduate program to be completed by June 2020 MUMBAI, August 13, 2019: India’s largest PR firm Adfactors PR has signed a...

Concept PR scores twin hat-trick at the America’s PR World Awards

In a twin hat-trick, Concept Public Relations India Limited has won gold for its not-for-profit public service campaigns for the third year in succession...

Former TOI National Corporate Editor joins Adfactors PR

Mumbai, July 29, 2019: Boby Kurian, former National Corporate Editor of The Times of India, has joined Adfactors PR as Senior Vice-President, Strategic Communications...

9 Things to learn from 2019 Elections

Post results of the Indian parliamentary election, these are the 9 key learnings that I have gathered from my observations. Please feel free to...