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International study shows 50% women in public relations believe gender pay gap still exists!

Did you know that the 4th day of April is celebrated as the equal payday every year to raise awareness about gender pay gap?...

Online crisis management adopts New-Fangled risk aversion strategies in 2018

Every company is vulnerable towards crisis. But keeping in mind, the needs of the stakeholders and how to react to crisis situations, it is...

Barun Jha of PTI, Adfactors’ Madan Bahal, win top honours at PRCI Global Conclave

PUNE: Barun Jha, joint editor of Press Trust of India (PTI) and Madan Bahal, Managing Director of Adfactors have been felicitated with prestigious PRCI...

KFC’s PR team overcomes nightmarish situation with clever 3-words trick!

KFC, the mega-giant manufacturer of fried chicken worldwide, just ran out of chicken supply leading to closing down of more than 100 outlets. Their...

Online PR branding strategies to look for in 2018!

The third month of the year has begun and a vision to perform better and bigger for your firm engulfs you into a promising...

WPRF gears up for 10th conference on PR and communication management

The World Public Relations Forum is all set to welcome leading global communities for its 10th session on PR and Communication Management conference. It...

Here are 5 public relations strategies that can prevail in 2018

With new technological advancements coming out each hour and day, the old school Public Relations reps are spiralling in a whirlpool trying to get...

Creativity – PR Firms Should Be ‘Precise’ About What They Wish For

Creative Directors have become ubiquitous amongst even the most boutique PR firms1. In part, their appointments reflect an industry maturing from an informal array...

Leading PR consultant Amrit Ahuja joins Facebook India this Feb 2018

Amrit Ahuja took over the post of Director of Communications for Facebook India team on 1st February 2018. Ahuja, who had been asked to...

Why does your company needs PR despite social media presence?

PR is often misunderstood with social media marketing by new start-ups and mid-level companies alike.  While having both can make a significant impact on...

Communications in the Future; The Ability to Actually Persuade People will Become More Important, not Less

As Adfactors PR turned 20, a look ahead at the next 20 years Year 2017 marked the 20th anniversary of Adfactors PR. So I thought that...

PR News Honours 2018’s top women PRs at NYC’S Grand Hyatt

January 23rd, 2018 saw the grand celebration of top PR women organized by PR news at the Hyatt. These women have portrayed their strong...
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Adfactors PR, upGrad team up for training 300 PR professionals in Digital mktg, comms

Phase 1 of 9-month Post-graduate program to be completed by June 2020 MUMBAI, August 13, 2019: India’s largest PR firm Adfactors PR has signed a...

Concept PR scores twin hat-trick at the America’s PR World Awards

In a twin hat-trick, Concept Public Relations India Limited has won gold for its not-for-profit public service campaigns for the third year in succession...

Former TOI National Corporate Editor joins Adfactors PR

Mumbai, July 29, 2019: Boby Kurian, former National Corporate Editor of The Times of India, has joined Adfactors PR as Senior Vice-President, Strategic Communications...

9 Things to learn from 2019 Elections

Post results of the Indian parliamentary election, these are the 9 key learnings that I have gathered from my observations. Please feel free to...