PRCCA 2014 announces the shortlists Top 5 Finalists for 15 Sub-Categories. Has your campaign made it to the list? Check here
| 101.Issues Management or Crisis Management | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Botox- Botox India Campaign | Teamwork Communication Solutions Pvt. Ltd. |
| 2 | Hero MotoCorp- Making a technology statement | Weber Shandwick |
| 3 | Motorola Mobility- Moto G IMEI issue | Zeno Group |
| 4 | LIC- Re-emergence of LIC Nomura Mutual Fund | Adfactors PR |
| 5 | Etihad Airways- Flying High with Etihad Airways | LinOpinion GolinHarris |
| 102. Public Affairs | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Sundrop Peanut Butter- Poshan | Weber Shandwick |
| 2 | Cancer Awareness Society- TOBACCO FREE BIHAR | ADVANTAGE SERVICES |
| 103. Most innovative use of Social Media | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Apollo Hospitals- Let’s Talk Health-360 Degree Approach on Social Media | Social Wavelength |
| 2 | The Times of India- The Organ Donation Day | MSLGROUP |
| 3 | Philips India- #Mumbaiinanewlight | Avian Media Pvt Ltd |
| 4 | Saffola- Saffola Masala Oats ‘The Other Side’ | 20:20 MSL |
| 5 | Viacom18 Media- MTV Rock The Vote | Viacom18 Media Pvt. Ltd. |
| 104. Integrated Campaign | ||
| S. No | Campaign Name | Campaign Name |
| 1 | MTV Rock The Vote | Viacom18 Media Pvt. Ltd. |
| 2 | Mediker- LICE NEGATIVE TO LIFE POSITIVE | Marico Industries Limited |
| 3 | Godrej- IDEAS THAT MAKE LIFE BRIGHTER | Perfect Relations |
| 4 | Motorola India – An integrated campaign with PR, S | Zeno Communications |
| 5 | Marico- CONVERTING A VILLAGE INTO A SANCTUARY OF LEARNING | Marico Industries Limited |
| 105.Continuous Campaign (3yrs) | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Marico- Saffolalife Study | Marico Limited |
| 2 | Evernote- Evernote Life | 20:20 MSL |
| 3 | Motif Inc- Motif Charity Walk | Simulations Public Affairs Management Services Pvt Ltd |
| 4 | Tourism Victoria- Come Alive Melbourne | LinOpinion GolinHarris |
| 5 | South Africa Tourism- Build preference for South Africa as a holiday destination | Avian Media Pvt Ltd |
| 201.Entertainment, sports and lifestyle sector | ||
| S. No | Campaign Name | Campaign Name |
| 1 | COLORS- 24 The Game Changer | Viacom18 Media Pvt. Ltd. |
| 2 | Bobbi Brown Cosmetics- Brand Introduction of Bobbi Brown Cosmetics in India | PR Pundit |
| 3 | Sotheby’s- The Amaya Collection | PR Pundit |
| 4 | PUMA SOCIAL CLUB – The Buzziest Club launch in Bangalore | Madison Public Relations |
| 5 | PUMA India-Foray and Leadership in Running Category | Madison Public Relations |
| 6 | Fashion Design Council of India- Democratising Fashion | Weber Shandwick |
| 202. Healthcare & Pharmaceutical | ||
| S. No | Campaign Name | Campaign Name |
| 1 | PARAS HMRI HOSPITAL- PARTNERS IN HEALTHCARE | ADVANTAGE SERVICES |
| 2 | Xcode Life Sciences India- Come Alive- Look younger. Feel younger. | 20:20 MSL |
| 203. Financial Services Sector | ||
| S. No | Campaign Name | Campaign Name |
| 1 | ICICI Lombard- Going beyond the calling of commerce | Adfactors PR Pvt Ltd |
| 2 | Aviva Life Insurance- What’s Your Big Plan | Adfactors PR |
| 3 | Xpress Money- Taking anxiety out of cross-country remittances | Adfactors PR |
| 4 | RKSV Securities: Low-cost but high-value broking | Adfactors PR |
| 5 | RetailLending- Creating Home Loan Thought Leader | Ideosphere Consulting |
| 6 | Right Horizons | Aim High Consulting |
| 204. Technology | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Sony India- Sony Xperia Z1: The Rise of Mobile Photography | MSLGROUP in India |
| 2 | Motorola Mobility-NAMASTE MOTO- ‘Motorola reenters the Indian market | Zeno Communications |
| 3 | Opera Software- Discover with Opera | 20:20 MSL |
| 4 | Evernote- Evernote Life | 20:20 MSL |
| 5 | Amazon India- Amazon.in: Transforming Bharat’s Shopping Habits | Weber Shandwick India |
| 205. Best use of PR by a Brand | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Godrej- GNB: A BRAND BUILT ON PR, BUILT TO LAST! | Perfect Relations |
| 2 | Starwood Hotels & Resorts- Starwood – Making a mark | LinOpinion GolinHarris |
| 3 | PUMA India-Foray and Leadership in the Running Cat | Madison Public Relations |
| 4 | Motorola Mobility- NAMASTE MOTO- ‘Motorola reenters the Indian market | Zeno Communications |
| 5 | Pearson Education- Thank Your Teacher | Weber Shandwick |
| 6 | Saffola- Saffola Masala Oats ‘The Other Side’ | 20:20 MSL |
| 7 | GVK Mumbai International Airport- Launch of GVK Terminal 2 at Mumbai International A | IPAN H+K Strategies |
| 206. Best Celebrity PR or PR used for individual image perception | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Viacom18 Media- CREATING THE NEW SUPERSTARS IN TOWN- MOTU PATLU | Viacom18 Media Pvt. Ltd. and Perfect Relations Pvt. Ltd. |
| 302. CSR & Not-for-profit | ||
| S. No | Campaign Name | Campaign Name |
| 1 | OLX.in- OLX Every Mother Counts | Value 360 Communications |
| 2 | Global Success Foundation- Sanman – Respect for the Elders | Adfactors PR |
| 3 | Saifee Burhani Upliftment Trust-Project with a Heart | MSLGROUP in India |
| 4 | Orbis- Bringing Orbis into the Eye | Integral PR |
| 303. Internal Communications | ||
| S. No | Campaign Name | Campaign Name |
| 1 | TPDDL- AapTak – An Innovative Medium of Internal Communica | Tata Power Delhi Distribution |
| 2 | ONGC- Rejuvenating Internal Communications | ONGC |
| 3 | Flipkart – Corporate Communications | Tenet Advertising & Internal Communication |
| 4 | CEAT- Celebrating the heroes of CEAT Bhandup | RPG Enterprises |
| 5 | Harrisons Malayalam- Silent Voices | RPG Enterprises |
| 304. Best use of PR by a corporate | ||
| S. No | Campaign Name | Campaign Name |
| 1 | Tata SKY- Everywhere TV | Weber Shandwick |
| 2 | Pearson Education- Thank Your Teacher | Weber Shandwick |
| 3 | Lovely Professional University- Engineering Students’ Vision of Automobiles of the | Integral PR |
| 4 | HDFC Life- SuperULIP, A smart way to invest your money online | HDFC Life |
| 5 | Insecticides India Limited- Insecticides India Camapign | Teamwork Communication Solutions Pvt. Ltd. |
