Tags PR industry

Tag: PR industry

Public Relations Conference put “ethics” the first bencher to avoid reputation risk!

The code of ethics, if not followed properly, often takes an industry on the verge of reputation risk, isn’t it? “Ethics is nothing more than...

Future of PR is about creating a shareable experience – PRCAI to nurture the growth of the industry

The Public Relations Consultants Association of India (PRCAI) has elected a new executive committee at its recently held annual general meeting. Nitin Mantri, Group CEO, Avian WE,...

PR body beyond partying – PRCI shows the way

B N Kumar, popular as BNK24x7, has recently been elevated as the Chairman of Governing Council of Public Relations Council of India (PRCI) during...

#InstaDiwali – An integrated content marketing & digital PR case study

How Bajaj Finserv Turned Diwali into #InstaDiwali Challenge Diwali season is the most popular festive period in the country when brands keep no stone unturned to...

Customer Engagement – the next competitive battleground for brands

Customers are demanding superior service and relationships with companies from across sectors. Companies need to broaden their horizons and address customer-engagement needs, enable more...

Automation in PR

The use of technology in PR, particularly in the Indian PR industry has never been very encouraging. Probably because it’s still largely a handcrafted...

PRPOI’s Workshop on Content Generation for PR

Let’s face it, your prospective clients and consumers are watching you, and more importantly, reading about you and forming opinions – be it through...

Essence of PR in 2014: Listen to remain relevant

Year 2013 was one of big headlines. Sachin Tendulkar hung up his pads; Odisha tamed Cyclone Phailin; the RBI gave us a ‘sexy’ Governor;...

MSLGROUP in India releases its latest executive report – ‘Public Relations in India: The Impact of the Economic Downturn and the 2014 Outlook’

MSLGROUP India, today announced the launch of its latest executive report, ‘Public Relations in India: The Impact of the Economic Downturn and the 2014...
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Global Covid-19 Business Response Awards: Entries open for Indian Inc, PR professionals

SVUS of California in tie-up with BizNewsConnect SAN JOSE, CALIFORNIA/MUMBAI, INDIA | Global business awards platform SVUS Awards, promoted by...

7 most common myths about public relations which are misleading

The profession of Public Relations remains shrouded in myths and misconceptions for a long time. People are in confusion about PR, advertisement...

INDIA’S FIRST CLUB FOR PUBLIC RELATIONS LAUNCHED!

11 industry professionals come together to start the club The PRomise Foundation to support the initiative

A successful PR campaign measures qualitatively and quantitatively

need for holistic uniform measurement system By Neha ChandraQ: What is the one question every...