LATEST ARTICLES

PRISM Awards recognizes the best KC-area PR & Communication firms

The Public Relations professionals of Kansas City recently hosted a gala event for their annual PRISM Awards ceremony. PR and Communication experts poured in...

Facebook’s Public Relations’ Head takes a step down owing to privacy scandal

Facebook’s head of Public Relations, Eliot Schrage stepped down from his current position last Thursday. Reports state that he had led the platform’s response...

‘You have my undivided attention’, digital marketing to personal shopping experience!

‘Customer satisfaction is synonymous with being in a relationship; one amateurish move and love’s labor lost.’ Digital marketing has become the golden term for...

Pinterest’s Digital Marketing Strategy Ushers in Ad Buyers via Consumer Insight Messages

Leading social media platform, Pinterest has ushered in consumer insight messages to attract more ad buyers. Earlier this week, the platform announced their making...

Heard of Twitter’s New Digital Marketing Strategy via Their Video Advertising Feature?

Twitter’s senior director, Barry Collins, said that the coming world cup will be one of the most trending video events this year. Weirdly, this...

Alesia Becomes the First PR Agency to Accept Solar Coins for Payment Services

Known as “renewable energy PR” expert along with marketing maven, Alesia Communications has decided to adopt solar coins as mode of payment services. Earlier...

Social Media Site, LinkedIn Brings Your Commute to Assess Jobs Based on Distance

Here’s a new update from professional social media platform LinkedIn. It has added a new feature, Your Commute for every job seeker helping them...

How is Uber’s New CEO Managing Reputation Risk and Brand Image?

Since 2017, Uber has been in the headlines for numerous reasons, the major one being having a toxic work culture. Owing to this reputation...

Social media frontrunner Twitter advises users to change passwords| why?

In a recent tweet send out by Jack Dorsey, the Twitter CEO urged all their users to change their passwords.Dorsey explained in his tweet...

Cannes Lions aims to influence Public Relations Lions by putting in more focus

The Cannes Lions International Festival of Creativity is focusing on influencing their Public Relations Lions by bringing it under their Reach category. By this,...

Most Popular

Instagram’s ‘comment thread’ vouches for an increase in social media rank and revenue!

Instagram started its social media journey as a photo-sharing app in October 2010 with the title of the ‘best mobile app award’ by TechCrunch...

PR in India – Top 100 Case studies of 2014

Dear FriendsGlad to inform you that I have started working on my second book – “PR in India – Top 100 case studies of...

Masterstroke Interview with Mr Ashish Jalan- Director and CEO, Concept PR

This time in our Masterstroke Interviews, we bring to a veteran of the Indian PR Industry Mr Ashish Jalan - Director & CEO, Concept PR....

The growing importance of Counseling in PR

A day in the life of a PR professional usually starts with tracking the newspapers for client coverage, drafting pitch notes, press releases, pitching...